DALLAS—May 13, 2013—Southwest Airlines’ Live at 35™ concert series has returned with the Travelin’ Taylor Tour, a series of six inflight shows featuring current and rising stars spanning multiple musical genres who play Taylor guitars. During this unique inflight experience, each featured musician will play a custom, Southwest-themed, GS Mini guitar, a travel-sized guitar known for its impressive big sound and comfortable, play-anywhere size. Each of the six custom guitars will be given away in a sweepstakes that begins today, and eligible participants can enter through June 14, only on southwest.com/taylortour.

The Travelin’ Taylor Tour artists, in order of appearance are Parmalee, The Farm, Vintage Trouble, Good Old War, Taylor Hicks, and Easton Corbin.

Each music act will board a Southwest flight across the United States on separate days, performing at least two songs Live at 35™ (35,000 feet, that is), beginning with Parmalee on May 13. The tour will conclude with Easton Corbin on May 30. The artwork for Southwest’s custom guitar was designed by a Southwest Airlines employee, and the guitar itself was constructed by Taylor Guitars. Click the image below to see how the custom GS Minis were crafted and hear Taylor Master Builder Andy Powers explain what craftsmanship and quality mean to this top-selling guitar manufacturer.