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Upgrade Your Sound with the Trade In, Trade Up Promo

Note: This promotion has ended.

This fall, we’re making it easy to upgrade to your next Taylor with the Trade In, Trade Up promotion. Now through October 31, 2023, you can access up to $200 in additional value toward a new U.S.-made Taylor guitar when you trade in another guitar at a participating dealer. It’s the perfect way to add a new sound to your musical arsenal and get a great deal on an all-solid-wood Taylor model made in America.

Here’s how it works.

Trade In, Trade Up Details

  • Get $100 in extra value when you trade in any guitar (acoustic or electric, any brand)
  • Get $200 in extra value when you trade in any Taylor guitar or any American-made guitar from a different brand

Extra trade credit, which stacks on top of the value of your trade-in guitar as determined by your  dealer of choice, only applies to American-made Taylor guitars. Any model from the American Dream Series and above, including Builder’s Edition, limited-edition and T5z hybrid electric-acoustic guitars, will qualify for additional trade value.

Find a Participating Dealer

Featured Models

Check out some of our favorite guitars that qualify for extra trade value.

Builder’s Edition 814ce

This ultra-refined version of our flagship Grand Auditorium guitar boasts comfort-enhancing design touches such as a beveled armrest and cutaway, offering unmatched playability to go with the lush overtone response and powerful voice of its Indian rosewood/Adirondack spruce tonewood pairing.

AD27e Flametop

Crafted with back, sides and top of solid figured Big Leaf maple, this Grand Pacific dreadnought yields a rustic, rootsy tone that sounds like nothing else in the Taylor lineup.


Fans of the rosewood/spruce tonewood combination will love this beautifully finished Grand Pacific dreadnought from the 400 Series, which serves up a seasoned, blended tone with crisp highs, warm lows and slightly scooped mids.


Our first 12-string model crafted with Urban Ironbark, this compact Grand Concert delivers rich octave sparkle with a sweet yet powerful character that will perform beautifully across genres and playing styles.